With the increasing number of celebrities and influencers joining Bluesky, the social media platform is facing more issues related to impersonation and verified identity.
In a recent update, the Bluesky Safety team mentioned that they have implemented a more aggressive impersonation policy, stating that accounts engaged in impersonation or handle-squatting will be removed.
The company has expanded its moderation team to address impersonation reports more efficiently, although there is still a backlog of reports due to the surge in new users.
Users have been questioning the authenticity of certain accounts on Bluesky, leading to the creation of verification lists and badges by other users.
Unlike Twitter, Bluesky does not have a verified user badge but relies on signals like verified domains in user handles to establish account credibility.
Bluesky is also assisting organizations and high-profile individuals in setting up verified domain handles.
Parodies and fan accounts are allowed on Bluesky as long as they clearly indicate their unofficial status in the display name and bio. Identity churning, switching to different identities to retain followers, is prohibited.
Bluesky CEO Jay Graber mentioned the possibility of enhancing account verification and allowing other apps or organizations to provide their own verification in the future.
The Bluesky Safety team acknowledged user feedback regarding the need for alternative methods of account verification and expressed their intent to explore additional options for enhancing verification processes.