Gmail says it provides 99.9% protection against ongoing impersonation attacks
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As per recent research from Which?, the U.K. consumer champion association, there has been a notable increase in brand impersonation scams as the 2024 holiday season approaches. Gmail could be your unexpected savior in protecting against these scams. Read on to find out more about parcel delivery scam protection.
The Most Impersonated Brands And The Seasonal Delivery Scams That Gmail Users Need To Be Aware Of
According to a report from Which? on Dec. 04, research conducted with the DNS Research Federation revealed that popular courier services and online retailers are the most impersonated brands in delivery notification parcel scams. Services like the United States Postal Service, Amazon, DHL, InPost, and Royal Mail are commonly targeted by scammers looking to deceive victims into clicking on fraudulent links. These services offer advice to help customers avoid phishing attacks year-round. The common tactic used is to claim a missed delivery or potential missed delivery to pressure recipients into clicking on a link included in the text message.
How Can Gmail Help Prevent Falling Victim To Parcel Notification Scams?
Gmail users have access to a feature called smart summary cards, introduced in October 2024. These cards are secured with robust defenses that protect Gmail users from phishing, malware, and spam. Combined with other Gmail phishing protections and user awareness, smart summary cards offer strong security for billions of email users.
It’s important to note that while no security measure can guarantee 100% protection, Gmail’s defenses, including smart summary cards, provide a high level of security against email scams. Keeping informed and updated on security practices is essential to staying safe from phishing threats.
