Steven Selikoff. A very popular person as an author. I attended one of his discussions. A few months ago at the Alibaba CoCreate event in Las Vegas. Last night after attending the Amazon Sellers Titan 2024 Holiday Party, we exchanged views on many topics. Titan is Unite with Your Tribe: The Worldwide Network of Amazon Entrepreneurs.
Steven Selikoff is a serial entrepreneur whose products have sold online (including Amazon Seller and Amazon Vendor) in catalogs, and in retailers all over the world. He started selling unique products to retailers in 2001 and developing products in China in 2005. His products have been on the Today Show, Good Morning America, Fox Business News, in USA Today, Paris Vogue, House Beautiful, and other magazines. One of his products was even in the gift bags at the Oscars.
Steven was formerly Global Business Manager at Microsoft for Worldwide Retail Sales & Marketing, and has taught and lectured on Negotiation Techniques, Product Development, Lean Validation, and Selling-To-Retailers across the globe. Steven founded the Product Development Academy, a high-touch concierge program which teaches entrepreneurs how to develop products and build brands with proven customer demand, leading to success across all sales channels including online platforms and retailers’ shelves.
His book bestselling book, The COMPLETE BOOK of Product Design, Development, Manufacturing, and Sales is the number one resource for product entrepreneurs and introduced a new product development model specifically for SMB and entrepreneurs. Notably, this business model is not limited to e-commerce and focuses on building a product-based company that sells across all retail channels including in-store retail.
I feel very benefited as an Amazon Seller from a talented person like him. In fact, the journey of an Amazon Seller or an e-commerce business entrepreneur is not an easy one. I believe there is an opportunity to learn a lot from his people if you are qualified to accept it.