Over the past few years, numerous companies have set ambitious sustainability goals, but the challenges involved in meeting these targets have proven to be daunting. Consequently, some companies are now under greater scrutiny and facing legal action for not living up to their commitments. This pattern underscores the need for open and truthful communication regarding sustainability initiatives in order to minimize potential risks to reputation, finances, and legal standing. Furthermore, it is essential for companies to have solid plans and tangible results to support their sustainability claims, thereby establishing trust and credibility.