Barco grew orders by 5% to €487.5m in the first half of this year, despite challenging geopolitical conditions and pricing policy uncertainties. The company was most successful in the EMEA region where order levels went up 27%.
Revenue also rose 5% to €454.4m, led by 10% growth in entertainment, with the company’s healthcare division also experiencing strong demand.
The meetings experience part of Barco’s enterprise division also benefited from a recovery in ClickShare demand, following last year’s adjustments in inventory in distribution channels.
Meeting experience achieved double-digit growth in orders and sales. ClickShare is still the market leader in wireless conferencing systems, and Barco launched ClickShare Hub, its first product on the Microsoft Ecosystem Device Platform (MDEP), which is expected to be available by the end of 2025.
However, the control rooms part of Barco’s enterprise division faced “significant headwinds”. Uncertainties related to US tariffs and the DOGE programme slowed decision-making on goverment-related projects. In addition, hardware-focused projects, primarily involving LED in the Middle East, faced increased price competition. In control rooms, the Barco CTRL software solution continues to grow and accounts for an increasing share of revenue.
Entertainment experienced tremendous momentum, reporting double-digit growth. Market conditions in cinema have steadily improved since the second half of 2024. and Barco signed several major framework agreements for laser cinema projectors in the first quarter of the year. The company also signed the first contracts for its patented HDR light steering technology in all three regions in the second quarter.
Immersive experiences also did well for Barco in all regions, thanks to a renewed product portfolio and market share gains in the mid-market segment. The Encore 3 imaging platform, shipping since June 2025, contributed to growth, while maintaining a solid order book for the second half of the year
Gross profit rose nominally to €181.5m, or 40.0% of revenue, compared to 39.7% in the first half of 2024. A more favourable product mix, with more software and services sold helped, but this was partially offset by the cost impact of US tariffs.
While Barco has begun adjusting prices to reflect the net effect of tariffs on new orders, the company incurred a one-time charge in the first half of 2025. This was to absorb the impact of tariffs on part of its existing order book, particularly in entertainment.
Barco CEO An Steegen commented: “In the first half of 2025, Barco achieved solid revenue and EBITDA growth, driven by strong performance in entertainment, steady growth in healthcare, and a return to normalised inventory levels in ClickShare distribution channels.
“We were pleased to see that our new product introductions and embedded software solutions made a significant contribution to orders and sales, including the first orders for HDR light steering cinema projectors in all three regions.
“We navigated a complex environment marked by geopolitical uncertainty and the impact of new US tariffs. Despite these challenges, we maintained commercial momentum, strengthened our order book, and continued to execute on our strategic priorities.
“I am proud of how our teams responded with agility and focus, positioning us well for the remainder of the year.”
