Sunday, June 22, 2025
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HomeBUSINESSPodcast: Swimming's Untapped Business Worth Millions

Podcast: Swimming’s Untapped Business Worth Millions

What if I told you the biggest business in swimming isn’t a tech suit or a sponsorship deal — it’s the lane next to the one you’re training in?

​What if I told you the biggest business in swimming isn’t a tech suit or a sponsorship deal — it’s the lane next to the one you’re training in?  

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