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HomeU.S.Senior Trader at Caesars Sportsbook discusses the surge in popularity of Formula...

Senior Trader at Caesars Sportsbook discusses the surge in popularity of Formula One in the United States

It’s almost time for the Las Vegas Grand Prix.

The impact of Formula 1 in the United States has seen significant growth.

If the excitement in Las Vegas wasn’t proof enough, then three races and the potential addition of an American race team certainly are.

And so are the betting markets.

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Red Bull driver Max Verstappen of the Netherlands gets into his car in the garage area during a practice session for the Formula One U.S. Grand Prix Thursday, Nov. 21, 2024, in Las Vegas. (AP Photo/Matt York)

“I think it was a slow burner initially,” said Caesars Sportsbook Senior Trader Chris Pearce to Fox News Digital. “I think recently, because there’s more and more Grands Prix in the Northern Hemisphere, and in the U.S., especially with the Austin Grand Prix as well as Vegas, it is picking up.

“And there’s definitely more interest. It’s one of those things that if you spend the time on the products, you offer more markets, you give it the showcase that it deserves, then the punters will latch onto that.”

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